Snapchat launched a show aimed at challenging media that is “hostile” to transgender identity.
The platform partnered with Pink News, “the world’s most-watched & read LGBT+ digital media publisher, to host “Pure Trans Joy.”
“Young trans and non-binary people find a media that is often hostile to their identity, so @PinkNews has partnered with @Snapchat to launch Pure Trans Joy,” Benjamin Cohen, CEO of Pink News, tweeted. “The first episode demystifies top surgery in an accessible style for audiences discovering their place in the world.”
Cohen said the show is the 17th show the media outlet has with Snapchat.
Mari McGee, who identified as a transgender male, praised the show in an interview about the series:
“Pure Trans Joy is important because it provides representation and inspiration. As the number of transgender individuals rises each year, the lack of representation is still present. For many trans youth and young adults to see other trans individuals in a state of mind where happiness was made a centre front for someone else doesn’t bring envy – it brings joy, inspiration, and motivation. Most people believe that transitioning is hard. Which at times, it can be, but not everyone’s journey has to be depressing, sad, or confusing.”
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